Health Advances is a Strategy Consulting Firm Focused on the Healthcare Industry
Health Advances has been successfully advising companies on how best to commercialize diagnostics for the past two decades. Our experienced multi-disciplinary team includes PhD researchers, clinical pathologists, and diagnostics industry leaders working to provide therapeutics, diagnostics, and life science companies with innovative strategies.
Alignment Across Stakeholders for Successful Commercialization
Deep understanding of stakeholder perspectives to create a successful commercialization strategy.

- Securing partnerships and development alliances
- Negotiating deal structures and terms
- Navigating technology and platform selection
- Forecasting test demand and long-term revenues
- Optimizing drug revenues with a companion
- Selecting laboratories
- Determining logistics of sample transportation
- Enabling worldwide access to testing
- Navigating the regulatory landscape
- Securing broad reimbursement
Examples of Our Work
Global Companion Diagnostics Strategy
Developed a comprehensive strategy for the worldwide commercialization of an oncology companion diagnostic
Companion Diagnostic Reference Manual
Created a manual to educate country managers within a pharma company on companion diagnostic launch strategy and tactics
Impact of Companion Diagnostic on Therapeutic Revenues:
Evaluated the expected impact of different companions on worldwide oncology drug revenues and aided in the selection of companion diagnostic developers
Immuno-Oncology Testing Strategy Refinement
Identified anticipated pain points associated with a immuno-oncology CDx to help a pharma company refine its testing strategy
Technology Assessment and Selection
Navigated a complex technology selection process for a companion, resulting in recommendations for near- and long-term technology choices
Partnering Strategy for Novel Asset
Identified and prioritized potential partners for commercialization of a novel oncology diagnostic
Global Strategy to Promote Testing
Recommended tactics to address major barriers to companion diagnostic access and encourage widespread testing prior to novel drug launch
NSCLC Liquid Biopsy Companion Testing Strategy
Developed tactics to address hurdles in adoption of liquid biopsy for resistance mutation testing in NSCLC
Health Advances Solutions and Expertise
