The management team and Board had identified numerous new growth vectors, but there was no consensus on which of these warranted proactive investments. Health Advances was chosen to lead the executives through a methodical process injected with facts to build consensus on the path forward.
A client realized that pursuing new types of devices would require a significant investment in capabilities well before earning lucrative returns. It was therefore critical that the opportunity be fully assessed by Health Advances which was also tasked to help target specific promising customers.
